So why stop cold calling and implement a virtual tour for your next trade show? Nothing says, “I’m recession-proof” better than having a beautifully designed and executed virtual tour accompanying your professional resume and contact information. No longer does apply for jobs online mean contacting a dozen or more job seekers. If your company is recession-proof, it means that you have an online presence.
What if you aren’t recession-proof? What if your company is thriving and experiencing strong growth, but you are simply not opening new offices or growing your workforce? What if your current workforce is growing, but you want to expand your footprint on the world stage and attract new employees to expand your business? Well, that’s an impossible task when it comes to traditional campus visits, but with virtual tours, all is possible.
How do you make this impactful?
Start by documenting the discussions that took place and capture those visuals for future reference. If a this website is the desired outcome, then pre-record those minutes using a handy recording device. Then create a slide presentation with the same information in the new slide presentation format – the power of video!
Are you a business owner who’s looking to increase awareness and appreciation for your product or service? Think about how you can use virtual tours to generate interest and open new doors for your business. Imagine the opportunity for interaction with local consumers or students – people who can make a real difference in your bottom line. When you are planning a big campus visit, think about how you can use virtual tours to educate your attendees without taking them on a wild goose chase through the school, thinking they’ve been to every place the corporation has ever gone. With the power of virtual tours, you can simply educate the attendees about your campus.
Even if you just want to give presentations about your company or school, consider the potential of incorporating campus visuals into your presentation. For example, you can take virtual tours of your facility and incorporate the school colors into the tour. This can help to project the right image for your brand – one that’s professional and technologically advanced without being overly overwhelming.
Even if you’re not doing a physical campus visit, the power of video can extend to your presentations as well.
Imagine being able to answer questions via PowerPoint from the audience – as long as you have live data available to play on. Instead of having to rewind and replay the same segment over, the virtual tour allows you to show the live data that you need. It also allows you to show other visuals and information, such as photos of the campus, professors, or other key people in the building. All you need is an internet connection and some creativity. In this way, you can present the virtual tour exactly as you would with physical locations – but without having to spend money on setting up physical venues.
For a lot of companies, the benefits of using virtual tours far outweigh the time investment required to put together a traditional presentation. Companies can obtain such presentations by hosting them online. You can host a meeting with one or many participants at your own site and then provide attendees with the option to go online and view the digital copies of the meeting or presentation. Many people enjoy the interactive nature of these types of meetings. Even if your virtual tour is only shown in the presentation version online, attendees can still see the information and interact with the presenter. They can also still leave their feedback, ask questions or comment on the presenter’s presentation.
Virtual tours can also be used for selling your company or services to potential students. You might have a physical campus in another part of the country, but there are millions of potential students who have never even set foot on a college campus. By taking a virtual tour of your campus to different colleges or universities, you will demonstrate to these future students what you are all about. Virtual tours of any size will help you spread your message, attract new members, and show off your business to a new set of potential clients.